diff --git a/CHANGELOG.md b/CHANGELOG.md
index 5a61dfd3..f314987a 100644
--- a/CHANGELOG.md
+++ b/CHANGELOG.md
@@ -1,4 +1,6 @@
 ## 24.7.8
+* Added support for localization of content blocks.
+
 * Mitigated an issue where visibility could have been wrongly assigned if a view was closed while going to background. (Experimental!)
 * Mitigated an issue where the user provided URLSessionConfiguration was not applied to direct requests
 
diff --git a/CountlyContentBuilderInternal.m b/CountlyContentBuilderInternal.m
index ec0bbcb0..196edb8a 100644
--- a/CountlyContentBuilderInternal.m
+++ b/CountlyContentBuilderInternal.m
@@ -137,6 +137,11 @@ - (NSURLRequest *)fetchContentsRequest
     
     queryString = [CountlyConnectionManager.sharedInstance appendChecksum:queryString];
     
+    NSArray *components = [CountlyDeviceInfo.locale componentsSeparatedByCharactersInSet:[NSCharacterSet characterSetWithCharactersInString:@"_-"]];
+
+    queryString = [queryString stringByAppendingFormat:@"&%@=%@",
+                   @"la", components.firstObject];
+    
     NSString* URLString = [NSString stringWithFormat:@"%@%@?%@",
                            CountlyConnectionManager.sharedInstance.host,
                            kCountlyEndpointContent,