Theme must support two types of site branding

[strogonoff]

Currently we have a heterogenous site branding situation, where some sites have short proper nouns as names (“Geolexica”), while others don’t (“Resources from ISO/TC 211 Geographic information/Geomatics”).

This is a bit of a hurdle if we want our Jekyll theme to be used consistently across TC sites: short proper name calls for different header treatment in site layout (spacing, typography, presence of tagline, etc.).

Currently the theme is optimized short names, so it works great for Geolexica, but on flip side causes other TC sites to have e.g. words “ISO” and “TC” redundantly repeated in site header.

It doesn’t seem possible to have consistency here (we already have the domains, plus we probably just can’t come up with proper names for all TC sites), so the theme should support two slightly different layouts.

[strogonoff]

Issue description may be a bit fuzzy, but I’ve found a good solution (I believe) and am addressing this in upcoming release of the TC theme.