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As OddBird, I want a brand direction and guidelines #14

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mirisuzanne opened this issue Sep 14, 2016 · 3 comments
Open
6 tasks done

As OddBird, I want a brand direction and guidelines #14

mirisuzanne opened this issue Sep 14, 2016 · 3 comments
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@mirisuzanne @stacyk @SondraE
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documentation toggl:brand
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OddSite Open ReDe...

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@mirisuzanne
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mirisuzanne commented Sep 14, 2016 •
edited by SondraE
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  • Discuss goals and priorities
  • Create and compare 5 mood-boards/style-tiles
  • Design typography options
  • TEAM: Pick favorite type option
  • Flesh out more detailed element collages for each
  • TEAM: Pick favorite direction
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SondraE commented Sep 19, 2016

Here are 4 mood-boards - my attempt to compile the styles the 3 of us talked about during retreat. Let's have a conversation about favorite directions/elements.

moodboard-creative

moodboard-odd

moodboard-thoughtful

moodboard-transparent

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SondraE commented Dec 6, 2016

Fonts: FreightSans, FreightText
Colors: OddBird's brand blue, Susy's brand pink

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SondraE commented Dec 6, 2016

https://xd.adobe.com/view/2cd0f1a7-fa1f-4e78-ba5c-4c144f3e3dff/
Page 1 with the blue and pink is the proposed brand direction.

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