diff --git a/teams/social-media.toml b/teams/social-media.toml
new file mode 100644
index 000000000..823d62ef9
--- /dev/null
+++ b/teams/social-media.toml
@@ -0,0 +1,9 @@
+name = "social-media"
+subteam-of = "leadership-council"
+
+[people]
+leads = ["m-ou-se"]
+members = ["m-ou-se"]
+
+[[lists]]
+address = "social@rust-lang.org"